Last Updated: April 22, 2025
Who We Are
Fur&Health LLC (“we,” “us,” or “our”) operates https://fur-health.com, crafting natural pet wellness products in the USA. Founded by pet parents (including our CEO’s 5-year-old Corgi and British Shorthair!), we protect your data as carefully as we formulate our products.
What Information We Collect
Personal Data You Provide:
- Account Information: Name, email, phone number, shipping address
- Pet Profiles: Breed, age, health notes (to personalize recommendations)
- Order Details: Products purchased, payment method (processed via PCI-compliant services)
- Communications: Emails, customer service chats, survey responses
Automated Collection:
- Device Data: IP address, browser type, operating system
- Usage Analytics: Pages visited, click patterns, session duration
- Location Data: Generalized from IP (for tax calculations and localized offers)
From Third Parties:
- Social Media: When you interact with our profiles (Facebook/Instagram)
- Payment Processors: Confirmation of transactions (we never store full card numbers)
How We Use Your Information
| Purpose | Examples | Legal Basis |
|---|---|---|
| Order Fulfillment | Processing payments, shipping updates | Contractual Necessity |
| Customer Support | Responding to inquiries, returns | Legitimate Interest |
| Product Improvement | Analyzing purchase trends, website UX | Legitimate Interest |
| Marketing* | Newsletters, product recommendations | Consent (opt-in) |
| Compliance | Tax reporting, fraud prevention | Legal Obligation |
*You can unsubscribe anytime via email footer or account settings
Data Sharing Partners
We work with trusted providers who adhere to strict confidentiality:
| Category | Examples | Purpose |
|---|---|---|
| Payment Processors | Stripe, PayPal | Secure transaction handling |
| Shipping Carriers | USPS, FedEx | Order delivery & tracking |
| Marketing Tools | Klaviyo, Meta | Personalized ads (opt-out available) |
| Analytics | Google Analytics | Website optimization |
We never sell your data to third-party advertisers.
Your Privacy Rights
All Users Can:
- Access/download your data (Settings → Account)
- Correct inaccuracies
- Delete account (with order history exceptions for legal compliance)
- Opt-out of marketing emails (via unsubscribe link)
Location-Specific Rights:
California (CCPA):
- Request disclosure of data categories collected
- Opt-out of data “sales” (though we don’t sell data)
EU/UK (GDPR):
- Restrict processing
- Data portability (receive machine-readable copy)
- Withdraw consent (without affecting prior lawful processing)
Exercise Rights By:
Emailing fur-health@hotmail.com with subject “Privacy Request”
Verification required for security (e.g., order confirmation details)
Data Security & Retention
Protection Measures:
- AES-256 encryption for sensitive data
- Regular security audits
- Limited employee access (only necessary personnel)
Retention Periods:
| Data Type | Retention Time |
|---|---|
| Order Records | 5 years (tax compliance) |
| Account Information | Until deletion requested |
| Marketing Contacts | Until unsubscribed |
Cookies & Tracking Technologies
Essential Cookies (Cannot Be Disabled):
- Shopping cart functionality
- Account login sessions
Optional Cookies:
Manage via our Cookie Preferences banner:
- Analytics (Google) – Helps improve site navigation
- Advertising (Meta Pixel) – Shows relevant product ads
Do Not Track: We currently don’t respond to DNT signals due to lack of industry standardization.
Children’s Privacy
We do not knowingly collect data from users under 16. Parents may contact us to remove accidental collections.
Policy Updates
We’ll notify you of material changes via:
- Email (for account holders)
- Site banner (for 30 days post-update)
Contact Our Data Team
Fur&Health LLC
Attn: Privacy Officer
7901 4th St N STE 300
St. Petersburg, FL 33702
Email: fur-health@hotmail.com
Phone: (609) 686-1509 (M-F 9AM-5PM ET)